by Conor McDonough, Partner, Scribendi Digital Marketing LinkedIn users have taken a long time to figure out how they want to use LinkedIn. It is a source for job openings, …
Show and Tell with White Board Videos
White board videos are quick, cost-effective animated videos that can be used to provide useful, timely information both internally and externally. How Do I Use White Board Videos? Training your …
Still Using Internet Explorer? WordPress (and Others) Bid You Adieu.
by Conor McDonough, Partner, Scribendi Digital Marketing We all had that little lower case “e” icon on our desktops at one point or another. Internet Explorer was the go-to internet …
How Your Business Can Combat a Rise in “Zero-Click Searches”
by Conor McDonough, Partner, Scribendi Digital Marketing Zero-click searches are searches on Google that don’t result in a click through to a website. The searcher is able to access the …
Direct Messages is to Contact Form as Contact Form is to Phone Call
by Conor McDonough, Partner, Scribendi Digital Marketing Market analysis is showing that more and more Millenials and GenZers are making first contact with brands via social media direct message. We’ve …
Is your WordPress website running Elementor? If so, you need to update this commonly-used plugin immediately.
If you are a Scribendi client, don’t worry. We do not currently run Elementor on any of our websites. If not, and you don’t know whether your website uses Elementor …
Changes to Google’s Tracking Metrics
For search engine marketers like Scribendi Digital Marketing, Google’s ability to track individual users and share that information with us has been extremely helpful. With this information we are able …
Are Your Email Campaigns Setting Up Your Sales Team for Success?
by Conor McDonough, Partner, Scribendi Digital Marketing Whether crossing-selling to existing customers or putting your problem-solving expertise in the inbox of potential leads, email campaigns have proven to be effective …
Are You Keeping an Accurate .XML Sitemap?
If your company engaged a website developer (it is important here to make the distinction between “developer” and “designer”) in the last 10 years or so it is likely that …
Let’s Talk About “Thumb-Friendly” Design
by Conor McDonough, Partner, Scribendi Digital Marketing In 2021 it is not enough to have a website that looks good on a mobile device. Google set that standard more than …